Empowerment in Every Stitch: The Inspiring Journey of Ritu Kaushik, Founder of Ritupal Collection

In a modest neighborhood of Najafgarh, New Delhi, amidst the everyday rhythm of family life, buffalo care, and domestic duties, a quiet but revolutionary idea was born. What started in 2016 as a humble pursuit by a devoted housewife has now blossomed into a brand with a heartbeat — Ritupal Collection — where fashion, sustainability, and women empowerment are intricately woven together.

This is not just the story of a handbag brand.
This is the story of Ritu Kaushik, a woman who redefined what it means to lead with purpose.

💫 From Household Hustle to Handbag Visionary
Before launching a business, Ritu Kaushik led a life most Indian women can relate to — caring for her home, supporting her in-laws, and managing cattle. But tucked between these routines was a burning desire — to create something of her own, to prove to herself and her community that dreams have no gender or age limit.

With an eye for aesthetic and a heart full of ambition, she began crafting handbags — not just as accessories, but as statements of strength. And so, in 2016, Ritupal Collection was born: a brand powered by grit, grace, and grassroots ingenuity.

💻 Transforming Lives: Digital Upliftment for Women
One of Ritu’s most remarkable achievements isn’t just the brand itself — it’s how she used her platform to educate, employ, and empower. Over the years, she has personally trained more than 30 uneducated women, helping them find dignity and confidence through skill development.

📚 Training Includes:
Basic computer literacy

Mastering Excel for stock and inventory management

Navigating and processing online e-commerce orders

Handling printing, packaging, and shipping logistics

Managing product listings and customer service

These women, who once doubted their own potential, are now earning with pride, supporting their families, and inspiring others to rise.

Some have chosen to work with Ritu. Others, emboldened by new skills, have launched their own micro-enterprises — creating a ripple effect of empowerment.

“When a woman learns, a generation changes. That’s the real return on investment,” Ritu shares.

🌿 Fashion With a Conscience: Cruelty-Free and Eco-Chic
In an era of fast fashion, Ritupal Collection takes the high road. With sustainability at its core, the brand is deeply committed to ethical production and environmental responsibility.

🌱 Sustainable Practices at Ritupal Collection:
Use of cruelty-free artificial leather, ensuring no harm to animals

Packaging exclusively in paper bags, minimizing plastic pollution

Fabric optimization and smart cutting to ensure zero or minimal waste

Every bag is handcrafted with the belief that fashion should heal, not harm — whether it’s to the planet, people, or animals.

👜 Not Just a Brand — A Movement
Ritu’s vision goes beyond commerce. Ritupal Collection is a platform for transformation, where each product tells a story — of growth, of sisterhood, of second chances.

From training women in digital skills to redefining what a handbag can represent, Ritu Kaushik has quietly created something revolutionary:
A social enterprise grounded in heritage, powered by hope, and built by the hands of women who dared to dream.

✅ Why Choose Ritupal Collection?
📍 Made in Najafgarh, New Delhi — proudly local, proudly handmade

👩‍👩‍👧‍👧 100% women-led initiative

♻ Focused on eco-conscious craftsmanship

🤝 Every purchase supports education, training, and employment for women

📦 Ready to Carry Purpose with Style?
By supporting Ritupal Collection, you don’t just buy a bag —
You invest in a mission, you carry a cause, and you champion the change.

📍 Visit us in Najafgarh, New Delhi – 110043
🛒 www.ritupalcollection.com
🚚 Shipping Pan-India | 💬 DM to Order | 🧵 Custom Designs Availabl